VIRTUE Full Shampoo 240ml

Turn up the volume on fine, flat hair with the VIRTUE Full Shampoo. Formulated to enhance movement and bounce, this volumizing shampoo cleanses the hair of product build up, excess oils and impurities, while adding volume. The root-lifting formula plumps each strand to enable long-lasting body without weighing the hair down. Infused with the brand’s innovative, first-of-its-kind Alpha Keratin 60ku® protein, the ‘Full’ range is specifically developed to add volume and density to fine, limp hair strands. These extraordinarily lightweight formulas help build volume from the in